Kicksaw blog

While many people will use the terms "value" and "ROI" interchangeably, there is actually a huge difference between them. Many of our clients think about much more than the ROI for their Salesforce investment — ROI has become simply one checkbox to address during the implementation process.

Other than being household name brands, Microsoft, Amazon, and Google all have one perhaps surprising thing in common: they’ve all lost over a billion dollars each on healthcare initiatives because they didn’t understand that healthcare tech just works differently.

So you have a Salesforce org! Congrats! Leveraging Salesforce is going to allow you and your company to do great things. Maybe it’s a brand new org bursting with potential, or maybe it’s an org that has been around for a while, and either hasn’t had a dedicated administrator or has seen several people with admin rights come and go. Either way, this Salesforce org needs some dedicated love and attention if it’s going to thrive.

Finding the right Salesforce partner for your business is important, of course, but it’s also important to know how to be an ideal partner’s partner. Being a good partner’s partner will go a long way toward helping you get the most out of your engagement with the Salesforce partner.