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The concept of agencies vs. FTEs has been a topic of conversation for quite some time, but almost all opinions on the matter are based on a

It’s a time of great potential for the healthcare industry, though with these changes comes the struggle of adjusting in a constantly-adapti

Reporting snapshots are a powerful tool in Salesforce for aggregating and analyzing historical trends in your data, whether that’s your lead

As a Salesforce admin, flows are one of the most powerful tools in your toolbelt — when set up properly, flows make you look like a rockstar

Good email marketing hinges on sender reputation. If you have a good sender reputation, your emails will be delivered at a higher rate (to

Kicksaw got its start rather unexpectedly. Read our origin story, told by co-founder Kyle Morris, and learn where we’re headed next!

There are lots of everyday tools that we use here at Kicksaw to streamline processes, load data, or simplify our lives; check back regularly

As a Solutions Architect here at Kicksaw, whenever I am handed a new (to me) Salesforce org to work on, one of the first things I check is

Salesforce Inspector is one of the most important tools to add to your stack, whether you’re inserting, updating, or deleting records.

In Salesforce, people often use the terms Role and Profile interchangeably. While they are often used in conjunction with one another, they

Duplicate management is a super important part of your data plan, and helps to avoid data messes. If you aren't using duplicate and matching

Salesforce and Account Engagement have a symbiotic relationship that can’t be beat when it comes to B2B marketing automation. At Kicksaw, I